B2C Sales Training

Perfecting B2C sales

When it comes to sales, you can never stop learning. Even the very best B2C sellers have the potential to refine what they’re doing, and increase profit. 

In fact you need to refine your processes over time, as the consumer sales market has changed so intrinsically in the past few years with revolutions in digital marketing, online presence, and the emergence of highly targeted audiences. 

Keeping yourselves and your team up to date on this shifting market really is a work in progress – there’s no one way to nail it. But, there is a way to embrace it and work with this new form of consumer marketing.

Key course components

  • Starting the conversation
  • Researching your customer
  • Targeting the right person
  • Your unique selling proposition
  • Proven closing techniques
  • Following up the relationship

Refresh your team with sales training 

For some industries, COVID-19 has really had an impact on the way you do business and how you connect with your market. The tried and true sales methods just aren’t working or have even become redundant in some case. 

Our SLP B2C sales training is focused on upskilling your team with these new sale practices and ideas, as well as reinforcing the fundamentals of sales – customer relationship, closing sales, follow up. 

Not all training is created equal. At SLP we focus on long-term change. We’re not walk in, walk out trainers hoping that all the best bits rubbed off in the one-day session and the team is transformed. 

We’ve never seen that work well – any change takes time, effort, and focus. 

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See how we can increase your ROI x3!

Customised sales training that’s worth your investment 

Sounds expensive. But it doesn’t have to be. It’s proven that you’ll get much better return on investment from targeted and ongoing sales training, than generic one-off events. 

We work with you to figure out the key areas you’re looking to improve. This can be done through our sales assessment service. Then we create a customised training programme made-to-measure for your team focussing on those B2C essential skills. 

Targeted training saves on time and focuses directly on the need, rather than covering everything very basically. Your team will develop essential sales skills and will be ready to embrace the new opportunities this post-COVID market has opened up.

How do you run your B2C training programmes? 

Ideally we’d work in person with your team over several sessions, or an ongoing period. Though we can easily incorporate webinar training as well, to include team members working in different locations. 

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Get results from your training sessions

We want to see learning, behaviour change, and ongoing results from your team, which is why we incorporate follow up sessions after our training programmes. 

It gives us a chance to test their learning, and your team a chance to clarify any tools that they’ve used out on the job. It solidifies the training, giving you a much better return on investment. 

Get the tools for the job

As part of the training programme we will provide industry specific B2C sales tools, templates, and scripts that your team can adapt and use:

  • Sales quote templates
  • Sales goals templates
  • Sales email followup templates
  • Sales script templates
  • Sales marketing templates

Know what your sales team goals are?

We can be the driver to get you there

request a free sales assessment